A short note on BLACK WEEK and our approach to Sales
We like to view our sales and discounts as rare, thoughtful events..a humble surprise treat for our followers and newsletter subscribers. A sale can be a great opportunity to try our products with a little extra incentive and we generally offer only one or two sales a year.
But Hey! Why not have one of those sales during Black Week…right?
We have debated this internally many times.. Overall Black Week is this particular time of the year when impulse shopping is at its peak. We all get bombarded with promotions/discounts and the shopping frenzy compels us to buy things we might not need nor give real value to in the long run.
So! We believe in a more mindful approach to shopping, where purchases are thoughtfully considered and made with intention rather than driven by hype and FOMO. A well considered purchase is more rewarding for us (and for you) than an impulse buy in the frenzy of a Black Week.
Hope this made sense and feel free to reach out to us if you have any questions.
Talk soon,
Nanna & Fernando